Pro Athletes Don Pink For Breast Cancer—Is It Worth The While?

It is October, and once again the month is awash with pink. Pink pens, pink water bottles, pink ribbons and pro athletes, like NFL players and the NBA’s Sacramento Kings, are donning pink game apparel. On Thursday night, one side of the White House was lit up pink for breast cancer awareness. While I appreciate the sentiment and effort for awareness, I can’t help thinking: Is all the pink for … [Read more...]